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MCSHANE IN LA TIMES: Your phone and TV are tracking you, and political campaigns are listening in

MCSHANE IN LA TIMES: Your phone and TV are tracking you, and political campaigns are listening in

by Rory McShane | Feb 20, 2019

By EVAN HALPER FEB 20, 2019  It was a crowded primary field and Tony Evers, running for governor, was eager to win the support of officials gathered at a Wisconsin state Democratic Party meeting, so the candidate did all the usual things: He read the room, he shook...
McShane in Campaigns and Elections Magazine: LESSONS FROM 2018: THE RISE OF PEER-TO-PEER TEXTING

McShane in Campaigns and Elections Magazine: LESSONS FROM 2018: THE RISE OF PEER-TO-PEER TEXTING

by Rory McShane | Nov 21, 2018

Published Nov 21, 2018 By Rory McShane For years robocalls have been the bane of a voter’s existence and, for years, I’ve told candidates and campaigns the same thing about robocalls. While they’re effective to disseminate information and encourage behavior among...
McShane in Campaigns and Elections Magazine: HOW FACEBOOK STRATEGY HAS EVOLVED IN 2018

McShane in Campaigns and Elections Magazine: HOW FACEBOOK STRATEGY HAS EVOLVED IN 2018

by Rory McShane | Sep 24, 2018

Sep 24, 2018 By Rory McShane Facebook strategy has been in flux for campaigns this cycle thanks to continued platform changes. Races on both sides of the aisle are now having to grapple with changing rules over content and targeting. As campaigns’ tactics are evolving...
McShane in Free Beacon: Steyer Keeps Pressure on Local Races Despite Spotlight of National Goals

McShane in Free Beacon: Steyer Keeps Pressure on Local Races Despite Spotlight of National Goals

by Rory McShane | Feb 15, 2018

BY: Todd Shepherd Published February 15th, 2018 California billionaire and political activist Tom Steyer may be getting more press for his efforts to impeach Donald Trump and flip the House to the Democrats, but his less-noticed plays to advance environmental goals in...
McShane on Fox News: DOJ’s weed crackdown spurs backlash from pot-state Republicans eyeing midterms

McShane on Fox News: DOJ’s weed crackdown spurs backlash from pot-state Republicans eyeing midterms

by Rory McShane | Jan 11, 2018

Joseph Weber, | Fox News Published January 11th, 2018 The Justice Department’s decision to open the door anew to pot prosecutions across the country is sparking backlash from congressional Republicans in states that allow recreational and medical use of the drug –...
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